WATCH THIS EPISODE:

 

Everything that’s ever been was created twice. 

It’s first created in the mind, then in the physical form. The same notion holds true whether you’re designing your perfect life or a new business.  

While this seems simple in concept, it can sometimes get lost in the shuffle when you’re trying to build the plane while flying it. 

Jennifer Hudye joined us to share how creating a vivid vision of her perfect future led to some marvelous coincidences and accomplishments. 

As a copywriter and the founder of Conscious Copy & Co., Jennifer helps entrepreneurs get clear on their vision and help them craft copy that speaks directly to their perfect customer. 

Jennifer shared some of her copywriting secrets and her journey into copywriting on the latest edition of The Art of Making Things Happen with Steve Sims

If you want to learn how to apply the same copywriting tactics that Jennifer uses with her six and seven-figure clients, keep reading.

A Perfect Vision of the Future

At the age of 22, Jennifer was more interested in building a vivid vision of her future than going out and partying. 

So rather than clubbing, she stayed home and created a vision board.

Looking on Zillow, she found the perfect home only a short drive from her place in Tempe, Arizona. 

The home was an elaborate mansion in Paradise Valley that stood atop Camelback Mountain.

Every day, she walked past her vision board and stared at this home and other aspirations on her vision board. Sixteen days later, serendipity would lead to synchronicity. 

Out of the blue, a friend from out of town called and asked to be interviewed on Jennifer’s podcast. Her friend gave her an address to meet for the interview, and they set a time. 

As she approached the house, she quickly realized the home was the same one on her vision board, and it belonged to Joe Polish

As fate would have it, Joe was running one of his Genius Network events in Tempe the following day, and the chance encounter led to a burgeoning career as a copywriter

The Five “C’s” of Great Copy

At 29, Jennifer Hudye has shaped the copy for clients like Tony Robbins, Dean Graziosi, Joe Polish, and Cameron Herold, just to name a few. 

But you don’t need to be an A-List entrepreneur to learn her secrets. She offers sage-like copywriting advice through her Connect & Convert Course

In them, she shares tips and tricks she uses with her A-List clientele. Here are five “C’s” of great copy that Jennifer shared on the podcast. 

  1. Capture Attention – Learn to write copy that grabs the reader’s attention quickly.

 

  1. Create Interest – Use hooks and storytelling to draw the reader in. 

 

  1. Clarify Benefits – Speak about how the benefits solve pain points for your reader. 

 

  1. Credibility & Trust – Use client testimonials and case studies to help build social proof.

 

  1. Call to Action – Explicitly tell your reader what action you want them to take using urgency. 

Need Help Getting Clear on Your Vision? 

If you’re an entrepreneur who needs help getting clear on your vision, Jennifer can help. She has teamed up with Cameron Herold to create the Vivid Vision Retreat

This 4-day event helps entrepreneurs gain clarity on their 3-year vision so you can make it happen faster. 

The event is designed to help you build clarity around: 

  • Business
  • Relationships
  • Health
  • Lifestyle

It’s the perfect event for CEOs, founders, and entrepreneurs. The next event is in San Diego from March 23rd through March 26th. 

The Power of Copy Can Change Your Business

If you’re looking for a way to transform your business, learning the skill of copywriting or hiring a copywriter is an excellent start. 

For advice on copywriting secrets, check out Jennifer’s Connect & Convert Course

If you’re looking to work with a copywriter, Start Here

If you’re looking for a retreat to gain clarity, recharge your batteries, and build a foundation for your future, check out Jennifer’s Vivid Vision Retreat; only 16 spots left. 

As always, if you’re looking for more great interviews about entrepreneurism and more, check out The Art of Making Things Happen with Steve Sims.

CLAIM YOUR BONUS

[contact-form-7 404 "Not Found"]