Welcome to another episode of ‘The Art of Making Things Happen with Steve Sims.’ Today, we’re diving into the world of motorcycling with a purpose as we sit down with none other than Mark Hawwa, the visionary founder behind the global phenomenon known as the Distinguished Gentleman’s Ride (DGR). Born out of a desire to shatter stereotypes and make a meaningful impact, DGR started with just 64 riders and has since roared onto the international stage, uniting communities in over 145 cities and raising a staggering $7.4 million for prostate cancer research and men’s mental health.
In this episode, we’ll explore the power of community, the universal passion for motorcycling, and how Mark and his team have harnessed social marketing to grow a movement that not only challenges preconceptions but also champions inclusivity across cultural, religious, and gender lines. We’ll take a peek under the hood at DGR’s strong partnerships with sponsors like Triumph, their innovative fundraising platforms, and the significant role of Movember in advancing their cause.
Join us as we discuss the journey of the Sydney Cafe Racers, the birth of the gentlemen’s drives, and get personal insights into how to foster a year-round community of support that echoes beyond a single ride. So, strap on your helmet and get ready for an insightful ride on ‘The Art of Making Things Happen with Steve Sims.’