An Uncomfortable Conversation

An Uncomfortable Conversation

LISTEN TO THIS EPISODE: This is Steve Sims, and welcome to another episode of the Art of Making Things Happen: The Podcast. It’s a bit of a strange conversation to have at the moment. I use the word conversation by no accident because I’m concerned. I...
Ken Schmidt; How to Create a Tattoo Worthy Brand

Ken Schmidt; How to Create a Tattoo Worthy Brand

LISTEN TO THIS EPISODE: Most companies these days approach their marketing by telling you about their commitment to service and explaining all the benefits and features of their product. The result is a bunch of companies saying the same things about similar products....
How the Monarchy Got Branding All Wrong

How the Monarchy Got Branding All Wrong

LISTEN TO THIS EPISODE: This is Steve Sims, and I want to talk to you today about the monarchy, the royal family of the UK and branding and how they are completely fucking it up at the moment. All right. Now before you get onto your high horse and go, “Well,...

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